left: existing building | right: proposal

essoldo house, king's road cinema, chelsea

the brief for the project philosophy and approach was for king's road style.

essoldo at number 279 is located in the heart of chelsea and as a mixed-use development comprised 3no. retail units, 1no. 3 screen cinema for everyman, 11no and prime residential apartments including three duplex penthouses.

the kings road facade responsds strongly to the streetscape characteristic and the constraints of a narrow and angular site led to interpretation of this in the form, style and appearance of the building. BREEAM excellent was gained and the commensurate MEP strategies helped to achieve this. the big challenge was the placement of cinema screen auditoriums, supported as shell cocoons on floor springs and totally isolated form the structural frame, a significant achievement by architect and engineer designers and the diligence and skill of the main contractor, volker fitpatrick

client
ilona house securities

location
king's road, chelsea, london

sector
mixed use, commercial, cinema, residential

Size
3875m²

 

Through an intense pre-planning and design process, our intention is that the main Kings Rd facade responses strongly to the streetscape characteristic.

It is proposed that a new structure would provide the most economic, sustainable and attractive solution providing a modern and pleasant environment for the buildings users to enjoy.